You can also use Yelp to invite customers to events. If the president of your company is in town or your having your annual convention, you can post this information as an event on Yelp. Enter the date, time, and location of your event. Yelp will also ask for a brief description. This is were you sell your event to your customers. You can upload a photo of the main speaker or your company logo. You will also be asked for the price of tickets or if this is a free event. After you finish entering your data, remember to save it on Yelp.
Now that your event is posted on Yelp, you can use that posting as an invitation. Click on the "invite friends" button. This will allow you to enter e-mail addresses of friends and customers. It is a great way to kick off a campaign. Your event now can be viewed by anyone in your area. you can also post multiple events in different cities.
Yelp is another tool you can use to gain leads. It makes your business more visible to local patrons. It allows customers to interact with you. Your company can use it to promote local events. Yelp will also help you keep track of how well your company is doing. For more information, go to http://www.yelp.com/business